A 2026 playbook for edtech teams: how to design a class 10 lead funnel, which free offers convert, how to localise by state and which metrics to track.
DPDP Act for Coaching Institutes, Schools and Edtech: Using Class 10 Student Data Responsibly
A plain-language guide to India’s DPDP Act and Rules for education marketers: children’s data, parental consent, TRAI and WhatsApp rules, and practical best practices.
How to Clean a Phone Number List in Excel Before an Admission Campaign (Step-by-Step)
A step-by-step Excel workflow to remove duplicates, fix phone number formats, validate Indian mobile numbers and split a student list by state before your campaign.
State-Wise Education Marketing in India: How to Target Class 10 Students by State, Language and Board
Why one national message fails and how to segment class 10 students by state, language and board to improve response and reduce wasted spend.
How to Clean a Lead List in Excel and Import It Into Your CRM (Step-by-Step)
A hands-on guide to preparing purchased or collected lead files for a CRM.
Education Marketing Calendar India: Month-by-Month Plan for Admissions (2026-27)
A planning calendar that connects exams, results and counselling to your campaigns.
Student Lead Data in India: 12 Common Questions Answered (Formats, Fields, Legality and Use)
Short, direct answers to the 12 questions people ask most about student lead data in India, from fields and formats to legality and campaign basics.
Admission Season Calendar After Class 10 Results: When Coaching Institutes, Schools and Edtech Should Reach Out
A phase-by-phase admission season calendar after class 10 results, showing what coaching institutes, schools and edtech teams should do and when.
Email Marketing for Coaching Institutes: Campaign Plan, Templates and Metrics
A step-by-step email plan with templates for admission and counselling campaigns.
Admission Telecalling Script and Process for Coaching Institutes (With Examples)
Sample scripts, objection answers and a daily workflow for admission telecallers.